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Paid Media

Zea Relief

Zea Relief is an Australian family business that has developed a natural range of Australian Kunzea products and pure essential oils. All products have been naturopath-formulated, are 100% natural, toxin, and cruelty-free.

Results Snapshot

500+ sales a month
300% increase in revenue
76% returning customer rate increase

The Issue

Zea Relief reached out to us wanting to scale their Facebook ads and take their business to the next level. They wanted an agency that understood their brand, tone and creative, and could effectively convey this in ads and campaigns.

Our Objectives

We wanted to create a new strategy that worked around their new, stronger brand image, and pushed the product ranges they believed would succeed. To reach new audiences and create a high customer return rate.

Our Process

Our new campaigns were based completely around their essential oil range, a lower price point product, with less recognition compared to others. To drive our campaigns we pushed these essential oils and reiterated their quality and unique position in the market, as a small, Australian family business.

The Results

Since joining Expose, Zea Relief has seen an increase in revenue, sales, and returning customers by more than 40%. By continuously pushing their quality and unique products, we were able to secure a return audience, reach their desired target, and build a solid brand.

#Facebook
#digitalmedia
#mediabuying
#strategy
#adfunnels

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